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Qualitative
Our full-time psychologists are personally involved at all stages of the research process.
Added value:
- they personally take on the whole study, from fieldwork to interpretation
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Quantitative
Our team entrusts every single job to a Project Manager, who is personally responsible for the quality of the work in all its stages.
Added value:
- ability to tune in with the request, care, flexibility, proactiveness
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Service
On top of our full service offer, we can perform single steps of the research process with the same passion and accuracy, without any outsourcing:
- questionnaire translations, with local adaptation, proof reading
- transcripts
- coding and data entry in any form
- selected facilities nationwide, equipped according to the individual needs
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Operation
Face-to-face fieldwork:
- 2 full time field managers
- 21 regional supervisors
- 700 BtoC interviewers
- 120 executive, BtoB interviewers
- CAPI network (PCs and tablets)
- qualitative recruitment specialists
- professional Mystery Shoppers
CATI center (located on our premises):
- 2 full time field managers
- 3 supervisors for in-progress controls
- 42 CATI stations
- 120 interviewers
- all interviewers working on an exclusive basis, all Italian native speaker, 4 years average experience with MPS
CAWI System:
- internally operated on-line system
- scripting and data processing carried out internally
- own server web hosting all CAWI projects
EDP:
- statistical team following each step: from data gathering to processing
- analysis carried out via Quantum and SPSS
- own developed software to operate and manage the interviewing process: MPS TOUCH e MPS CALL
