Antonio Federico
Di Marco Pernice
Chief Executive Officer
After a several years spent with some of the best Italian research agencies, Antonio establishes MPS in 1990. He now leads a group that also includes NT Next, a successfull communication and marketing agency.
He is strategic consultants in several Italian leading enterprises, using research as a tool to support business evolution. A recognized expert in different business areas, such as radio, banking and insurance, semi-durables and FMCG.
a.dimarco@mpsresearch.it
Diego Ferrari
Quantitative Research Director – Domestic Client Account Manager
Diego has been part of the MPS team since 2001, has carried out over 1200 quantitative and integrated studies, partnering with clients all along the whole research process.
Lecturer at the Bergamo University and teacher at several post-university training courses. Diego is especially experience in banking and insurance, trade, mass market, media and public utilities.
d.ferrari@mpsresearch.it
Cristiana Valenti
Quantitative Research Director – International Client Account Manager
International market research professional with three decades of experience and expertise in consumer insights and engagement. Cristiana joined MPS in 2009 where she is in charge of International research, having a calling for cultural-linguistic mediation. She also takes care of some key domestic clients operating in the financial, household goods and OTC markets.
c.valenti@mpsresearch.it
Fabiana Vidoz
Special projects and innovation Director
Analyst and specialist in strategic and tactical research with 20 years experience.
Fabiana designs and implements research for companies and institutions, with the purpose of developing business, leverage intangible assets and unvoiced potential, strengthen positioning, image and reputation. The listening and participation processes she leads stimulate change and stakeholder engagement.
f.vidoz@mpsresearch.it
Elena Signorelli
Qualitative Research Director
Still passionate about motivational research after almost three decades of work in the sector, in MPS she has the role of head of the qualitative division for both Italian and international projects. She is curious and always attracted by all the innovative approaches that can give added value to traditional methodologies. Strategic workshops and Co-creation are the areas where her experience and openness to innovation deliver her best. In 2019 she obtained the certification as LSP® method facilitator.
e.signorelli@mpsresearch.it
Silvia Zoboli
Senior Quantitative Researcher
After earning her PhD in Applied Sociology and Social Research Methodology in 2006, she held the position of Research Fellow at the University of Milano-Bicocca. Since 2011 she has held various senior researcher roles in Institutes of national importance. Since 2019 in MPS she is Senior Quantitative Researcher. She has conducted lectures at university level.
s.zoboli@mpsresearch.it
Andrea Castoldi
Business development director
Andrea has worked for 15 years for Italian and multinational marketing research agencies. Across businesses as media, utilities, banking and FMCG, he has been helping companies in planning, designing and undertaking their research studies, up to offering his assistance in how to best approach the implementation of the survey outcomes.
He is particularly interested in the emerging social and market trends and keen in sharing the resulting opportunities with client companies. Andrea joined MPS in September 2015, where he is in charge of business development.
a.castoldi@mpsresearch.it
Cristian Cutrona
Sales Director
For two decades Cristian has been managing customer relations on behalf of research companies and digital agencies in Italy.
Over the years he has gained an in-depth expertise in data collection methodologies and platforms and has actively contributed to the development of innovative approaches.
Strong supporter of ethics and teamwork as the best means to achieve goals.
c.cutrona@mpsresearch.it
Simona Beltrame
Strategic Development partner
Simona began her career in this market in the early ‘80s, to become the CEO of a major Multinational Agency: the world of research has no secrets from her. External and internal clients and customers of her clients are at the core of her interests.
Acute and curious, she masters experience and innovation, to design customised products that are in line with the special needs of each business.
She has now come up beside MPS with the purpose of bringing the agency at the top of the Italian market, in cooperation with the rest of the team.
s.beltrame@mpsresearch.it
